Cultural creativity shaping destination brands

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Cultural creativity shaping destination brands

12/06/2026

01:40

Historical narratives, folk legends and traditional cultural values are being reimagined through live performances, multimedia shows and interactive experiences. Beyond enriching tourism offerings, these creative products help destinations build distinctive identities and stand out in an increasingly competitive global tourism market, while promoting Việt Nam's image to the world.

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A new approach to child online safety

Society 03:13

In recent years, Việt Nam has made significant progress in protecting children, including efforts to safeguard them in the digital environment. Today, protecting children online involves more than just blocking harmful content or limiting screen time. It’s also about helping them build the skills, confidence, and resilience needed to navigate the digital world safely and responsibly.

Creativity rooted in cultural identity

Culture 02:27

When it comes to culture, many young Vietnamese are proving that heritage can be both preserved and reinvented. Through design, technology and creative industries, they are giving traditional values a new life for today's generation.

Overcoming obstacles to accelerate public investment

Economy 03:10

Quảng Ninh Province is now leading the country in public investment disbursement, with more than 212.7 million US dollars disbursed as of June 2026, exceeding 25% of the Government-assigned target. In the mountainous commune of Bình Liêu, infrastructure projects are gaining momentum thanks to strong public support and proactive local authorities.

'Swapped' surpasses 100 million views globally

Culture 00:41

‘Swapped’, the original animated feature from Skydance Animation directed by Nathan Greno, has surpassed 100 million views worldwide, according to Animation Magazine. The achievement makes it the fastest Netflix animated film ever to reach the milestone, highlighting the growing popularity of science fiction animation among global audiences.

DIFF 2026 lights up Đà Nẵng’s summer

Culture 02:15

With one month to go before the Đà Nẵng International Fireworks Festival 2026 wraps up, the city’s summer spirit remains very much alive. And there is more than just fireworks this year. The festival has grown from an international competition into a signature summer experience, drawing visitors back to the Hàn River with fresh themes, new technologies and a lively festival atmosphere.

Việt Nam - Timor-Leste boost ties

Politics 01:08

Party General Secretary and State President Tô Lâm met Timor-Leste Prime Minister Kay Rala Xanana Gusmão on 10 June on his official visit to Việt Nam and to attend the third ASEAN Future Forum. The Vietnamese leader congratulated Timor-Leste on becoming an official member of ASEAN and pledged Việt Nam’s continued support for its integration into regional mechanisms and programmes.