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Local Towards Global
Local Towards Global
Showcasing how branded businesses, SMEs, and start-ups across Viet Nam expand successfully, innovate their products and services, and bring their cultural identity to regional and global markets.
Latest Episodes
Organic gingers - Reimagining the land | Local Towards Global
Politics & Economy 19:16Cao Bang ginger carries not only the natural flavor of the rocky mountains but also demonstrates the power of an interconnected value chain, helping Vietnamese ginger reach global markets. Let's discover the stories behind these in Local Towards Global!
Black Grass Jelly - Bounty of The Hills | Local Towards Global
Culture & Tourism 16:46Discover the remarkable journey of Cao Bang's black grass jelly - from lush hillsides to international markets, empowering local farmers and elevating the value of Vietnamese agricultural products.
Made in Vietnam, played by the world | Local Towards Global
Politics & Economy 14:18Vietnam has emerged as a formidable force on the global gaming map, securing its position as the world’s second-largest market by download volume. In 2025, Vietnamese titles recorded 4.9 billion downloads, averaging 9,300 per minute, with a remarkable 95 per cent of this activity originating from international players.
Golden Treasure from Basalt Highlands | Local Towards Global
Culture & Tourism 19:37From Vietnam’s red earth, a distinctive fruit has taken root. Across the highlands of Đak Lak, vast durian orchards now stretch across the land, forming Vietnam’s largest durian-growing region. From the red soil of Đak Lak to markets around the world. This is more than a fruit - it is the story of Vietnamese agriculture going global.
The Famous Longan of Hung Yen | Local Towards Global
Culture & Tourism 18:27In this episode of Local Towards Global, we explore the rich heritage of Hung Yen's famous "caged longan," tracing its journey from a prized royal tribute to a celebrated cultural legacy. We also highlight how local pioneers are utilizing innovative processing techniques—such as crafting lotus-seed-stuffed dried longan—to elevate this traditional Vietnamese specialty for demanding international markets.
The Town of Lanterns | Local Towards Global
Politics & Economy 20:53Hoi An’s lanterns are more than a familiar sight in the ancient town. Behind their vibrant colours and intricate shapes is a craft passed down through generations, continually renewed by the creativity and dedication of local artisans.
The Coconut Homeland Goes Global | Local Towards Global
Politics & Economy 00:05Nourished by the Mekong's rich alluvial soil, Vinh Long's coconuts are celebrated for their naturally sweet water and refreshing flavour. As unstable markets challenged local growers, many returned home with new skills, fresh ideas, and a different vision, helping drive the development of the coconut industry and take Vietnamese coconuts further into international markets.
Thái Nguyên - Việt Nam’s finest tea | Local Towards Global
Politics & Economy 13:20Thái Nguyên has been associated with a special tea that carries the reputation of the entire region, Tân Cương tea. It is a land renowned as the home of Việt Nam's finest tea. But what is the secret that has earned it this prestigious title?
Green shoots from the sands | Local Towards Global
Culture & Tourism 12:33Defying the harsh, sun-drenched sands of Khánh Hòa, the Chăm community has transformed green asparagus into a thriving agricultural lifeline. By combining organic practices with modern technology, they are not only elevating local livelihoods but also successfully exporting this premium produce to major global markets.
Gia Lai Tuna - Setting sail worldwide | Local Towards Global
Culture & Tourism 22:41Once unfamiliar to locals, tuna is now a billion-dollar export for Việt Nam. How did a small coastal fishing village become the country's tuna capital, propelling Việt Nam into the world's top five exporters? Discover the story behind the industry on this episode of Local Towards Global
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