Local Towards Global

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Local Towards Global

Showcasing how branded businesses, SMEs, and start-ups across Viet Nam expand successfully, innovate their products and services, and bring their cultural identity to regional and global markets.

Latest Episodes

Thái Nguyên - Việt Nam’s finest tea | Local Towards Global

Politics & Economy 13:20

Thái Nguyên has been associated with a special tea that carries the reputation of the entire region, Tân Cương tea. It is a land renowned as the home of Việt Nam's finest tea. But what is the secret that has earned it this prestigious title?

Green shoots from the sands | Local Towards Global

Culture & Tourism 12:33

Defying the harsh, sun-drenched sands of Khánh Hòa, the Chăm community has transformed green asparagus into a thriving agricultural lifeline. By combining organic practices with modern technology, they are not only elevating local livelihoods but also successfully exporting this premium produce to major global markets.

Gia Lai Tuna - Setting sail worldwide | Local Towards Global

Culture & Tourism 22:41

Once unfamiliar to locals, tuna is now a billion-dollar export for Việt Nam. How did a small coastal fishing village become the country's tuna capital, propelling Việt Nam into the world's top five exporters? Discover the story behind the industry on this episode of Local Towards Global

Vietnamese swiftlets: Journey to the world | Local Towards Global

Culture & Tourism 23:45

From the offshore caves of Khánh Hòa, Việt Nam’s bird’s nest industry is reaching far beyond its shores. Driven by tradition, innovation, and ambition, Vietnamese swiftlets are helping to share the story of a nation’s natural treasures with the world.

The Craft of Vietnamese Lacquerware | Local Towards Global

Culture & Tourism 00:48

Hạ Thái village preserves Việt Nam's centuries-old lacquer art, renowned for its intricate, multi-layered techniques using natural resin. Today, artisans balance tradition with modern demands by offering hands-on tourist experiences and producing large-scale homeware exports for global markets. While the industry thrives, generating millions annually across 50 countries, artisans still face the challenge of establishing a globally recognized national brand for Vietnamese lacquerware.

The Lychee Adventure | Local Towards Global

Culture & Tourism 17:18

This episode of Vibes of Vietnam explores the journey of lychees from Lục Ngạn district in Bắc Ninh province to international markets. It highlights every stage of the process, from cultivation and advances in farming techniques to modern processing methods and efforts to expand global market access.

Hội An Tailors Stitch Global Style | Local Towards Global

Politics & Economy 10:16

In this episode of Local Towards Global, we explore how Hội An’s tailoring heritage has become a global craft. From bespoke suits to handmade áo dài, viewers discover the skill, passion, and cultural identity behind each garment, and how local artisans are bringing Vietnamese craftsmanship to the world.

Vietnamese Rice Goes Global | Local Towards Global

Politics & Economy 23:36

No crop is more deeply rooted in Vietnamese life than rice. For thousands of year, rice has sustained the Vietnamese people, shaping the culture, resilience, and the nation.

From local greens grow global dreams - Local Towards Global

Culture & Tourism 23:31

From farmers once familiar only with soil and sunshine, Lâm Đồng growers have now become true “agricultural engineers” – mastering technology and adapting to global standards. The journey from local production to global supply chains begins right here, from these very green fields.

Việt Nam's art of turning earth into value | Local Towards Global

Politics & Economy 14:39

From something once scattered underfoot to a resource worth billions, clay is quietly shaping Việt Nam’s journey from local potential to global value. In Quảng Ninh, what was once just earth for children to play with has become a lifeline for communities: powering industries, sustaining livelihoods, and opening doors to international markets.