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Creativity race in Việt Nam’s F&B

Society 00:02:29.824000000000012.00

Have you ever asked yourself, “What should I eat today?” On the other side, Food and Beverage (F&B) brands are facing an even bigger question: “What should we do for the customer today?”. In today's rapidly evolving F&B market, creativity is driving a fierce race to capture customers' attention, but lasting success depends on sustaining core values like taste, food safety and stable quality.

Gurbane: Rising R&B Star | Tune Box

Entertainment 00:28:0.8746670000000449.00

Rising artist Gurbane sits down to discuss his hit song, Gurbane and his dream to take Vietnamese music to the world stage. Hear the full story behind Gurbane - watch the exclusive show now!

Reverse branding gains traction in F&B

Society 00:02:2.5173329999999936.00

If names like “Terrible Sticky Rice” and “Only the Second-Best Milk Tea” confuse you, they are doing it right because these self-deprecating names are proving a hit for a number of eateries and drink shops. This is a rising trend in Ho Chi Minh City, a market where everyone claims to be number one.